Broches, bugigangas e penduricalhos: como trabalhadores remotos utilizam símbolos para representar suas identidades

Gustavo Rubert Rodrigues, Bruno Felix
DOI: https://doi.org/10.21529/RECADM.2021006

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O objetivo deste trabalho é compreender o uso de símbolos na representação da identidade por profissionais cuja atuação ocorre nos locais de trabalho de seus clientes e outros stakeholders, ou em locais combinados com estes para a realização de atividades profissionais. A premissa adotada no presente trabalho é a de que o símbolo seria correntemente utilizado no ambiente de trabalho de forma intencional, como elemento comunicativo. Essa premissa encontra-se alinhada com fundamentos encontrados no campo da psicologia social. Após a realização de entrevistas semiestruturadas com funcionários de organizações públicas e privadas, foi desenvolvida uma teoria fundamentada nos dados. Por meio das duas categorias centrais (expressão e lembrete do self), identificou-se que esses trabalhadores remotos utilizam objetos com carga simbólica (p.e., broches, adesivos no carro, bonecos e chaveiros), para representarem aspectos de suas identidades a outros (interpessoal) e a si mesmos (intrapessoal). Em termos teóricos, identificou-se que tais processos produzem efeitos positivos para seus trabalhos, como mediação de interações e autodeterminação.


Palavras-chave

identidade; self; símbolos; trabalhadores remotos

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